Our Founder
Our Founder
Gita Amber Carroll: a poet at heart, who delves deep into the human experience and inspiring others to embrace change and creativity.
Her unique approach combines empathy with a visionary spirit.
As the founder of The Good Machine, Gita partners with world-leading consultants in programme development, events, and communications.
By grounding her work in the robust tools of programme development, monitoring, and impact measurement, she ensures meaningful and accountable progress in both the social impact and awareness creation sectors, including local and global campaigns and inspiring events.
With over 15 years of experience in international development, cause marketing, and events, Gita has worked with influential organisations and philanthropists worldwide, challenging inequality and fostering collaboration across borders.
An alumna of the University of Stellenbosch, Gita holds a BA in Sports Science (Psychology Major) and a BA Honours in Pediatrics and Sport Science.
Her commitment to empowerment has earned her a place among the prestigious 100 Stellenbosch Alumni SWANS, recognized for her tireless efforts in advancing social impact and equity.
What We Do
initiatives
ideation
campaign design
communications
concept design
strategy design
programmes
impact strategy
impact governance
programme development
programme design
programme monitoring